AI That Takes Admin Off Your Proofreaders & Copy Markers
Publishers and agencies push high volumes of copy through proofing against style guides on tight turnarounds. 12² builds a style-guide-driven proofing pass (on off-the-shelf tools where they fit) plus a final human proof.
Proofing Workflow Setup · From $1,500 + $199/mo, by team size · proposed estimate · It says it is an automated assistant whenever it talks to someone directly, and your team reviews what it drafts before it goes out.
Ai proofreading workflow: the short answer.
12² builds AI for publishers and agencies that takes routine work off their proofreaders and copy markers: flagging spelling, grammar and style-guide issues for review, checking consistency of names, numbers and terms, and comparing versions and list changes. It runs inside the tools you already use, and your team reviews anything that goes out.
Sources
- Grammarly Pro listed at $12/mo; Free plan availablegrammarly.com
- General office-writing evidence, not a study of this job: in an RCT, ChatGPT cut professional writing time 40% and raised quality (Noy & Zhang, Science 2023)news.mit.edu
Research figures above describe the cited studies, not results 12² promises. Results vary. Disclosures
Where the hours go now.
Spelling, grammar and style-guide issues
Publishers and agencies push high volumes of copy through proofing against style guides on tight turnarounds.
Consistency of names, numbers and terms
Mistakes slip through when checks are done by eye at the end.
Versions and list changes
Hours go to reading and re-reading before the real work starts.
What it handles, and what it never does.
What it handles
- Spelling, grammar and style-guide issuesIt flags spelling, grammar and style-guide issues for review.
- Consistency of names, numbers and termsIt checks consistency of names, numbers and terms.
- Versions and list changesIt compares versions and list changes.
- Building a house style checklistIt builds a house style checklist.
- Hand-off to your teamAnything that needs a person goes to the right person, with the details attached.
What it never does
- Make up a price or a factIt works only from the documents, records and price lists you give it. Anything it can't find goes to your team.
- Promise a resultQuestions about outcomes go to the person who does the work.
- Pretend to be a personIt says it is an automated assistant whenever it talks to someone directly.
- Send anything on its ownDrafts wait for your team's approval before anything goes out.
Built and tested on your own work.
Before handoff, we run your build on your own real examples and fix anything that misses.
- Tested on your own workBefore handoff, we run your build on your own real examples and fix anything that misses.
- Retainer, then balance on deliveryRetainer up front. Work starts once the retainer is paid; the balance is due on delivery when the agreed test cases pass.
- Fixed price, scope and timelineAll three in writing before work starts. The timeline is set in your quote.
- What 12² buildsA style-guide-driven proofing pass (on off-the-shelf tools where they fit) plus a final human proof.
- How it connectsWe confirm how it connects to the tools you already use on the first call and write it into your quote.
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See also: all industry packages · pricing
From $1,500 + $199/moSetup + monthly, by size. The monthly fee covers monitoring, fixes and re-tests for your package as your templates, documents and staff change. AI and software usage is billed at cost. Proposed starting estimates by team size, not fixed prices; the final price is in a written quote.
- Small: Solo / small studio (1-4 people)From $1,500 + $199/mo. The core build for 1-4 people: a style-guide-driven proofing pass (on off-the-shelf tools where they fit) plus a final human proof. Proposed estimate. Small tier; monthly covers hosting, monitoring and fixes.
- Mid-size: Mid-size agency (5-19 staff)From $3,500 + $399/mo. Everything in Solo / small studio, for more users, inboxes and calendars, with hand-off rules set for each role. Proposed estimate. More users, locations or integrations.
- Enterprise: Enterprise (20+ staff)From $9,500, custom quote. Everything in Mid-size agency, across locations or departments, with system integrations and a security review scoped in your custom quote. Proposed estimate floor; scope, integrations and security review set the final number. No cap.
- Retainer up front Work starts once the retainer is paid; the balance is due on delivery when the agreed test cases pass. Scope, price and timeline are agreed in writing before work starts.
- You own itThe accounts, scripts, templates and data sit in your name. You can leave at any time.
- Compliance and dataClient confidentiality for unpublished copy; tools that do not train on client text.
- Not professional advice12² builds software and automations. It is not a licensed professional in your field, and your team makes every professional decision. Disclosures
Straight answers.
Why not just use Grammarly?
For one writer it may be enough. We add the house style rules, version checks and workflow for a team.
How does payment work?
Retainer up front. Work starts once the retainer is paid; the balance is due on delivery when the agreed test cases pass.
How long does it take?
Timelines are set per project in the quote, after we see your systems and volume.
Are these prices final?
No. They are proposed starting estimates. You get a written custom quote after a short scoping call.
Tell us how you handle spelling, grammar and style-guide issues now.
A few lines is enough. If it's a fit we'll say so, and if it isn't we'll tell you why.
- You'll hear back within one business day12² reads your note and replies about your project.
- A free 20-minute callHow the work runs now, what gets missed, and what your team needs from it.
- A fixed quoteYour size, scope, date and price in writing before any work starts.
Prefer email? Write to [email protected]
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