How AI Helps Telemarketers
Telemarketing teams lose time on call notes, list hygiene and follow-up emails, and AI voice calling carries legal risk. 12² builds post-call notes, follow-up drafting and list-hygiene checks around the existing dialer and CRM. No AI-voice outbound calling.
Call Team Back Office (No AI Voice Calls) · From $3,500 + $349/mo, by team size · proposed estimate · It says it is an automated assistant at the start of every call and chat.
Ai for telemarketing teams: the short answer.
12² builds AI for telemarketers that takes on the routine work: summarizing human calls into CRM notes, drafting follow-up emails for approval, and flagging numbers that need Do-Not-Call or consent checks. It runs inside the tools you already use, and your team reviews anything that goes out.
Sources
- FCC Declaratory Ruling (Feb 2, 2024): AI-generated voices count as "artificial or prerecorded voice" under the TCPAdocs.fcc.gov
- General office-writing evidence, not a study of this job: in an RCT, ChatGPT cut professional writing time 40% and raised quality (Noy & Zhang, Science 2023)news.mit.edu
Research figures above describe the cited studies, not results 12² promises. Results vary. Disclosures
Where the hours go now.
Summarizing human calls into CRM notes
Telemarketing teams lose time on call notes, list hygiene and follow-up emails, and AI voice calling carries legal risk.
Drafting follow-up emails
Written up by hand, one at a time, after the real work is done.
Numbers that need Do-Not-Call or consent checks
Gaps and errors get caught late, when they cost more to fix.
What it handles, and what it never does.
What it handles
- Summarizing human calls into CRM notesIt summarizes human calls into CRM notes.
- Drafting follow-up emailsIt drafts follow-up emails for approval.
- Numbers that need Do-Not-Call or consent checksIt flags numbers that need Do-Not-Call or consent checks.
- Drafting call scriptsIt drafts call scripts for compliance review.
- Hand-off to your teamAnything that needs a person goes to the right person, with the details attached.
What it never does
- Make up a price or a factIt works only from the documents, records and price lists you give it. Anything it can't find goes to your team.
- Promise a resultQuestions about outcomes go to the person who does the work.
- Pretend to be a personIt says it is an automated assistant whenever it talks to someone directly.
- Guess when it isn't sureIf a question isn't covered by your approved answers, it takes a message and passes it to your team.
Built and tested on your own booking calls.
Before handoff, we run your build on your own real examples and fix anything that misses.
- Tested on your own booking callsBefore handoff, we run your build on your own real examples and fix anything that misses.
- Retainer, then balance on deliveryRetainer up front. Work starts once the retainer is paid; the balance is due on delivery when the agreed test cases pass.
- Fixed price, scope and timelineAll three in writing before work starts. The timeline is set in your quote.
- What 12² buildsPost-call notes, follow-up drafting and list-hygiene checks around the existing dialer and CRM. No AI-voice outbound calling.
- How it connectsWe confirm how it connects to your existing dialer and CRM on the first call and write it into your quote.
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See also: all industry packages · pricing
From $3,500 + $349/moSetup + monthly, by size. The monthly fee covers monitoring, fixes and re-tests for your package as your hours, prices and staff change. AI, phone and software usage is billed at cost. Proposed starting estimates by team size, not fixed prices; the final price is in a written quote.
- Small: Small team (1-5 agents)From $3,500 + $349/mo. The core build for 1-5 agents: post-call notes, follow-up drafting and list-hygiene checks around the existing dialer and CRM. No AI-voice outbound calling. Proposed estimate. Small tier; monthly covers hosting, monitoring and fixes.
- Mid-size: Mid team (6-25 agents)From $8,500 + $750/mo. Everything in Small team, for more users, inboxes and calendars, with hand-off rules set for each role. Proposed estimate. More users, locations or integrations.
- Enterprise: Large / enterprise (25+ agents)From $20,000, custom quote. Everything in Mid team, across locations or departments, with system integrations and a security review scoped in your custom quote. Proposed estimate floor; scope, integrations and security review set the final number. No cap.
- Retainer up front Work starts once the retainer is paid; the balance is due on delivery when the agreed test cases pass. Scope, price and timeline are agreed in writing before work starts.
- You own itThe accounts, phone number, scripts, templates and data sit in your name. You can leave at any time.
- Compliance and dataTCPA and FCC 2024 ruling: AI voices count as artificial voice, needing prior express consent; Do-Not-Call and state telemarketing rules (unverified per state).
- Not professional advice12² builds software and automations. It is not a licensed professional in your field, and your team makes every professional decision. Disclosures
Straight answers.
Can you build an AI caller?
Not in this offer. AI-voice outbound calls need prior consent under the FCC's 2024 ruling; we keep people on the phone.
How does payment work?
Retainer up front. Work starts once the retainer is paid; the balance is due on delivery when the agreed test cases pass.
How long does it take?
Timelines are set per project in the quote, after we see your systems and volume.
Are these prices final?
No. They are proposed starting estimates. You get a written custom quote after a short scoping call.
Tell us how you handle numbers that need Do-Not-Call or consent checks now.
A few lines is enough. If it's a fit we'll say so, and if it isn't we'll tell you why.
- You'll hear back within one business day12² reads your note and replies about your project.
- A free 20-minute callHow calls reach you now, what gets missed, and what a caller needs.
- A fixed quoteYour size, scope, date and price in writing before any work starts.
Prefer email? Write to [email protected]
Got it. Your message is in.
You'll hear back within one business day.